Jeff Collins serves as President of Advertising Sales, Marketing and Brand Partnerships for FOX Corporation. In this role, he leads advertising sales, marketing and brand partnerships across the company’s portfolio of industry-leading brands and platforms, including FOX Entertainment, FOX Sports, FS1, FS2, FOX Deportes, FOX Digital, FOX Sports Digital, FOX News Media (consisting of FOX News Channel, FOX Business Network, FOX News Digital, FOX News Audio, FOX News Books, and the streaming services FOX Nation, FOX News International and FOX Weather), Tubi and TMZ.
Collins quickly transformed FOX’s advertising organization into a cross-portfolio operating model spanning operations, technology and strategy. This realignment has enabled more scalable advertising products, advanced data and measurement capabilities, and stronger business outcomes for clients and their brands.
In April 2026, Collins led the launch of FOX AdStudio, a unified data and technology platform designed to transform the power of FOX fandom into measurable business outcomes for advertisers. He subsequently spearheaded the introduction of the industry’s first end-to-end agentic advertising system, evolving FOX AdStudio into a secure, AI-powered platform that enables agencies and marketers to move seamlessly from audience insights and strategic planning to order fulfillment and campaign execution across both linear and digital media.
Under his leadership, FOX also delivered its third consecutive successful Upfront, achieving double-digit volume growth across key advertising categories and market-leading pricing across the portfolio.
Before assuming his current role, Collins served as Executive Vice President of Advertising Sales for FOX News Media since May 2019, overseeing Advertising Sales for all of FOX News Media.
During his tenure, he expanded network partnerships as well as created customized opportunities for news, lifestyle and entertainment brands, driving revenue growth across all platforms.
Prior to FOX, Collins was Chief Revenue Officer for Viant Technology, where he oversaw revenue across the company and its subsidiaries, including Specific Media, Vindico, Myspace and Xumo. He helped drive the company’s ad technology expansion, including the acquisition of Adelphic, and played a key role in Viant’s integration into Time Inc. As a member of Viant’s senior leadership team, he led a global sales organization spanning 12 domestic and international offices.
Earlier in his career, Collins spent 18 years with Turner Broadcasting, where he held a series of senior sales leadership positions. As Senior Vice President of Sales and Marketing, he led East Coast sales representing approximately 70 percent of advertising revenue across CNN, HLN, CNN Airport and CNN Digital, helping drive innovative partnerships, sustained revenue growth and the networks’ Upfront strategy.
He earned a bachelor’s degree in political science with a minor in economics from the University of Delaware. He began his career with CNN as a sales assistant in 1996, launching a media career that has spanned nearly three decades.
Collins serves on the boards of the Ad Council, the Center for Communications and the VAB and is Vice Chair for the IRTS. He was honored as one of the 2025 “AdWeek 50” recognizing leaders in advertising, marketing, media, and technology and was also named on the 2024, 2025 & 2026 “Cablefax 100” lists.